01.2_Fintech Ftures 20.04.24.mp4

01.2_Fintech Ftures 20.04.24.vtt

ENGLISH

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I'm delighted to be here today at
the current annual Fintech Marketing

{{00:00:20}}
Conference, where we are joined by over
50 speakers, 20 partners, and more than

{{00:00:25}}
200 delegates on the day in London.

{{00:00:31}}
Huge escalation in AI, which we spoke
about today, we also spoke about on the

{{00:00:36}}
panels, we also spoke about the human
element, so not getting away from.

{{00:00:39}}
Live events, the integration
of people in the process.

{{00:00:42}}
I think one of the challenges is
making sure that you're focusing on

{{00:00:45}}
the things that are going to have
the most impact for your business.

{{00:00:49}}
And that's probably a key challenge for
lots of people within marketing where you

{{00:00:53}}
get lots of requests, but making sure that
you stay focused on those key priorities.

{{00:00:59}}
Without FinTech Futures, it
would be unreasonable to say

{{00:01:01}}
that we wouldn't be here.

{{00:01:02}}
They have provided
invaluable service to us.

{{00:01:04}}
So at a very critical early stage of
the company, they allowed us to reach

{{00:01:08}}
institutional style players, give
the company credibility, and give

{{00:01:11}}
that extra leg up when it needed it.

{{00:01:13}}
Lastly in this conference it's really
getting people together again, so the

{{00:01:17}}
physical space, the building of brands,
the entering of awards, the judging.

{{00:01:20}}
I've judged awards I think since
2016, and it's always invaluable to

{{00:01:24}}
bring people together, as well as hear
exactly what the different companies

{{00:01:27}}
are doing, from scale ups and FinTechs
in small companies, through to growth

{{00:01:30}}
companies, and then the biggest companies.

{{00:01:32}}
One of the best bank banks in the world.

I'm delighted to be here today at
the current annual Fintech Marketing

Conference, where we are joined by over
50 speakers, 20 partners, and more than

Huge escalation in AI, which we spoke
about today, we also spoke about on the

panels, we also spoke about the human
element, so not getting away from.

Live events, the integration
of people in the process.

I think one of the challenges is
making sure that you're focusing on

the things that are going to have
the most impact for your business.

And that's probably a key challenge for
lots of people within marketing where you

get lots of requests, but making sure that
you stay focused on those key priorities.

Without FinTech Futures, it
would be unreasonable to say

They have provided
invaluable service to us.

So at a very critical early stage of
the company, they allowed us to reach

institutional style players, give
the company credibility, and give

Lastly in this conference it's really
getting people together again, so the

physical space, the building of brands,
the entering of awards, the judging.

I've judged awards I think since
2016, and it's always invaluable to

bring people together, as well as hear
exactly what the different companies

are doing, from scale ups and FinTechs
in small companies, through to growth

companies, and then the biggest companies.

The FinTech Futures team was at the FinTech B2B Marketing Conference on 23 April 2024, at the Leonardo Royal St Paul's in London and had a very productive day joining the sessions, catching up with attendees and filming interviews. Take a look at the highlights video we've put together from the day.

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