Meet the expert...
CEO at Relative Insight
Ben Hookway is the CEO of Relative Insight. An innovator in language analytics, Relative Insight helps brands effectively engage with their customers by deeply understanding how different audiences speak. Ben took Relative Insight from a university spin out to a high scale platform used by leading customer focused organisations such as Unilever, Disney, and Sky. With 20 years experience in the early stage technology market, Ben has founded, funded and exited companies. He spent 6 years in the USA and has had extensive experience in China, South Korea and Taiwan with startups and $1bn corporations.