Case study: How Wells Fargo leverages DX intelligence for proactive issue monitoring

Case study: How Wells Fargo leverages DX intelligence for proactive issue monitoring

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PREVIEW
 Shruti Khairnar Shruti KhairnarReporter at FinTech Futures

Shruti Khairnar is a business and financial journalist with over three years of experience. Prior to FinTech Futures, she wrote about covered bonds and sustainable finance for various publications including Sustainabonds and ESG Investor. She holds a master’s degree in journalism from City, University of London.

Muhammad Farukh MunirMuhammad Farukh MunirVP – Lead Software Engineer, Application Performance Management, Digital Technology & Innovation at Wells Fargo

Dr. Muhammad Farukh Munir is a lead software engineer in the Digital Technology & Innovation group at Wells Fargo. He is part of monitoring strategies engineering team where he focuses on optimising monitoring tools to improve application performance and customer experience. He is also a member of Wells Fargo Innovation Hall of fame.

Joseph CrawfordJoseph CrawfordSenior Director of Professional Services at Glassbox

Joe Crawford’s extensive expertise shines in crafting transformative solutions for organisations seeking profound insights into their customers’ digital journeys. With a remarkable career spanning over two decades, Joe has been at the forefront of designing and implementing cutting-edge enterprise digital experience monitoring solutions, serving some of the world’s largest financial institutions.

Recognised as an influential figure within the customer experience analytics landscape, Joe has graced numerous conferences as a keynote speaker and panelist, consistently contributing to industry-wide discussions.

At Glassbox, his pivotal role revolves around delivering strategic guidance and innovative architectural solutions for clients in the areas of customer experience management, data extraction, and data visualization.

Description

Despite technological advancements, digital banking experiences still aren’t frictionless. In fact, there are still many pain points in key processes like authentication, check depositing, and bill payments.

Meet the future of informed decision making. Wells Fargo has mastered this idea by bringing together an array of intelligent monitoring tools that give them access to data, allow collaboration across teams, and solve their toughest customer issues while unlocking unprecedented opportunities for agility and innovation.

In this discussion, you’ll learn:

Real-world examples of how Wells Fargo monitors, understands and reacts to critical digital experience issues How the bank measures the effectiveness of its strategy and improves customers’ most difficult banking experiences Ways the Wells Fargo teams collaborate across the organisation with engineering and product teams to prioritise and align on customers’ needs

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