Building a culture of continuous learning for your organisation
Building a culture of continuous learning for your organisation
15 Dec 2021
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Description
The way customers interact with brands has changed completely, and so has the practice of anticipating market trends. Koji Moy from Bloomfire tells us his experience helping brands increase knowledge and insights sharing in the workplace.
Table Of Contents
Human, data and technology
Organizations that do well in anticipating market trends are those that marry technology, data and people. Koji helps us understand how the foundation for that marriage is built.
Customer insights and experience combined
Understanding the critical challenges of each function is essential to get the best result out of both. See how some practices can help in keeping knowledge sharing as a top priority.
Changes in market research
The way market research is done drastically changed. Discover more about knowledge insights platforms and see how they can help brands be closer to their customers by facilitating knowledge sharing within organizations.
The next disruptors
As behaviour changes rapidly, get closer to the customers through new processes, methodologies and platforms. Learn some of the practices that can help companies thrive in 2022.
Diversity and inclusion in market research
Koji shares his experience working with a predominantly female technology team and comments on some actions taken to support diversity in the workplace.
Enhanced value propositions vs status quo
The maturity of leadership in the industry is put in analysis. Understand how securing buy-in is essential when creating a culture of learning within organizations.
Trends to watch
From mobile interaction to the consolidation of integrated video technologies in customer research, see what the future looks like for researchers.
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