Name: Eric Sorensen on why automation is hot and why DeFi is cold
Uploaded: 2023-11-02T12:17:58.973Z
Duration: 129.76
Description: What’s hot and what’s cold in fintech? We spoke to financial institutions, fintechs, and innovation experts at FinovateFall to understand what they’re most excited about. This time, we hear from Eric Sorensen, Director Digital Services, Connexus Credit Union.

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ENGLISH

{{00:00:09}}
Hot.

{{00:00:10}}
Cause it's everywhere.

{{00:00:12}}
It's a big part of what we do
from a marketing standpoint.

{{00:00:14}}
My team is under the marketing umbrella.

{{00:00:16}}
So we, use it almost every day.

{{00:00:20}}
Mostly from efficiency standpoints.

{{00:00:21}}
We're trying to get it
incorporated into our day to help.

{{00:00:25}}
Build some of the content
for our marketing.

{{00:00:33}}
From our standpoint, it would be a cold.

{{00:00:36}}
I think there's a lot of opportunity.

{{00:00:37}}
We have a national relevance piece to our
organization, so from a national relevancy

{{00:00:42}}
standpoint, I think the metaverse
has some interesting applications.

{{00:00:51}}
Sort of starting to scratch
the surface on it there's some

{{00:00:54}}
interest in, the credit union space
for us, for Buy Now, Pay Later.

{{00:00:58}}
We haven't fully stepped into it,
but there are opportunities for us,

{{00:01:01}}
and we're looking forward to it.

{{00:01:02}}
Exploring that more.

{{00:01:09}}
Cold.

{{00:01:10}}
It was hot for a while, but it's
definitely cold now, and it's

{{00:01:13}}
definitely cold at Connexus.

{{00:01:14}}
It's not an area that we're
interested in pursuing.

{{00:01:22}}
We're using a little bit.

{{00:01:24}}
We're dipping into that space
a little bit, but it's still

{{00:01:26}}
a very manual process for us.

{{00:01:28}}
I'd like to say hot, just because
we're talking AI and other areas

{{00:01:32}}
of the organization, and that'll
definitely be an area that we'll...

{{00:01:41}}
Again, AI hot, I mean there's going
to be a lot of opportunities for

{{00:01:44}}
automation in that space, so I'm
going to put it in the hot category.

{{00:01:54}}
I don't know, again, opportunities
that we haven't started to pursue

{{00:01:57}}
I'm hoping that we'll get into that
space a little bit more, but for right

{{00:02:01}}
now it's probably a medium tepid.

It's a big part of what we do
from a marketing standpoint.

We're trying to get it
incorporated into our day to help.

Build some of the content
for our marketing.

We have a national relevance piece to our
organization, so from a national relevancy

standpoint, I think the metaverse
has some interesting applications.

Sort of starting to scratch
the surface on it there's some

interest in, the credit union space
for us, for Buy Now, Pay Later.

We haven't fully stepped into it,
but there are opportunities for us,

It was hot for a while, but it's
definitely cold now, and it's

It's not an area that we're
interested in pursuing.

We're dipping into that space
a little bit, but it's still

I'd like to say hot, just because
we're talking AI and other areas

of the organization, and that'll
definitely be an area that we'll...

Again, AI hot, I mean there's going
to be a lot of opportunities for

automation in that space, so I'm
going to put it in the hot category.

I don't know, again, opportunities
that we haven't started to pursue

I'm hoping that we'll get into that
space a little bit more, but for right

FinovateFall

Trend

What’s hot and what’s cold in fintech? We spoke to financial institutions, fintechs, and innovation experts at FinovateFall to understand what they’re most excited about. This time, we hear from Eric Sorensen, Director Digital Services, Connexus Credit Union. 