Name: Evolution through Feedback - Refining Fintech Presentations for Future Success
Uploaded: 2024-06-24T08:56:59.963Z
Duration: 222.66
Description: Fintech Founders explores the Demo process at Finovate Spring. We focus in this video on feedback and how to refine presentations for the future.

4. Evolution through Feedback - Refining Fintech Presentations for Future Success.mp4

4. Evolution through Feedback - Refining Fintech Presentations for Future Success.vtt

ENGLISH

{{00:00:09}}
We pay very close attention to the
feedback from audience members.

{{00:00:15}}
So if they play back what we said, then
we know that we resonated with them.

{{00:00:21}}
It was great at Finovate to
get that type of feedback.

{{00:00:24}}
One of our takeaways is that we can help.

{{00:00:27}}
Financial institutions say not yet,
instead of no, to small businesses

{{00:00:31}}
that are looking for loan products.

{{00:00:33}}
And 15 or 20 people came by and said, we
really love the not yet piece and that's

{{00:00:39}}
how we knew that it was compelling.

{{00:00:42}}
And then once in a while you get feedback
where somebody says, Oh, you guys do

{{00:00:46}}
XYZ and that's not at all what we do.

{{00:00:48}}
And that's, that teaches us that we
have to adjust how we explain different

{{00:00:52}}
parts of what our product does.

{{00:00:55}}
I think this demo was so important
for us in so many different sectors

{{00:01:03}}
of our own internal operations.

{{00:01:06}}
that have nothing to do with the demo, but
require us to really identify, specify,

{{00:01:12}}
and speak directly to the end consumer.

{{00:01:15}}
That even if you're looking to engender
investment, or you're looking to

{{00:01:20}}
engender partnership, those investors
or partners have end consumers

{{00:01:27}}
who they're really answering to.

{{00:01:29}}
And is the If you can use a demo to
crystallize your messaging around

{{00:01:36}}
who you're speaking to and exactly
what you want them to know about

{{00:01:41}}
what your product does, the rest of
your business benefits from that.

{{00:01:46}}
They benefit from that clarity.

{{00:01:48}}
Your engineering team benefits
from the clarity of understanding

{{00:01:51}}
who is the top priority customer.

{{00:01:53}}
What are the top priority flows?

{{00:01:54}}
Your marketing team benefits from the
clarity of knowing my top priority

{{00:02:00}}
customer to communicate with is the wealth
manager, or is the registered investment

{{00:02:04}}
advisor, or is the bank and partner.

{{00:02:08}}
The, even the operations start to
understand what is really the most

{{00:02:13}}
important customer service action
to make sure you have success around

{{00:02:18}}
because You've labeled them in your demo
process, and in that way, demos can be

{{00:02:24}}
this hugely beneficial activity to the
clarity and focus of your entire team.

{{00:02:31}}
I'm a big believer in feedback
in terms of when we're preparing

{{00:02:34}}
a demo for our audience.

{{00:02:36}}
I always listen to the people
that know their audience best.

{{00:02:39}}
Greg Palmer here at Finovate was quite
spectacular in really helping me guide and

{{00:02:43}}
think about how we were going to deliver
our demo to the audience when we did it.

{{00:02:47}}
Finovate.

{{00:02:47}}
com Walkthrough of the demo.

{{00:02:49}}
He was very prescriptive and
helpful, actually, in having

{{00:02:52}}
us rethink how we delivered it.

{{00:02:53}}
And I think it, it works.

{{00:02:54}}
This is one, one of the
best in show awards.

{{00:02:57}}
Yeah, and I think that, that feedback
from the audience is, obviously something

{{00:03:01}}
that you'll just see and feel while
you're actually up there and presenting.

{{00:03:06}}
Part of it is just preparation.

{{00:03:08}}
Part of it is making sure that the, demo
and what you put together is not actually

{{00:03:12}}
confusing and as clear as possible and
taking any feedback notes from people

{{00:03:16}}
that you talk to afterwards, really
taking those conversations immediately

{{00:03:20}}
after the demo while you're at Finovate
and being able to actually incorporate

{{00:03:24}}
that and what you heard back from folks
in the audience and what they heard or

{{00:03:28}}
what more, maybe more importantly, what
they didn't hear from you into future

{{00:03:32}}
consideration as you ditch the product.

We pay very close attention to the
feedback from audience members.

So if they play back what we said, then
we know that we resonated with them.

It was great at Finovate to
get that type of feedback.

One of our takeaways is that we can help.

Financial institutions say not yet,
instead of no, to small businesses

And 15 or 20 people came by and said, we
really love the not yet piece and that's

And then once in a while you get feedback
where somebody says, Oh, you guys do

And that's, that teaches us that we
have to adjust how we explain different

I think this demo was so important
for us in so many different sectors

that have nothing to do with the demo, but
require us to really identify, specify,

That even if you're looking to engender
investment, or you're looking to

engender partnership, those investors
or partners have end consumers

And is the If you can use a demo to
crystallize your messaging around

who you're speaking to and exactly
what you want them to know about

what your product does, the rest of
your business benefits from that.

Your engineering team benefits
from the clarity of understanding

Your marketing team benefits from the
clarity of knowing my top priority

customer to communicate with is the wealth
manager, or is the registered investment

The, even the operations start to
understand what is really the most

important customer service action
to make sure you have success around

because You've labeled them in your demo
process, and in that way, demos can be

this hugely beneficial activity to the
clarity and focus of your entire team.

I'm a big believer in feedback
in terms of when we're preparing

I always listen to the people
that know their audience best.

Greg Palmer here at Finovate was quite
spectacular in really helping me guide and

think about how we were going to deliver
our demo to the audience when we did it.

He was very prescriptive and
helpful, actually, in having

This is one, one of the
best in show awards.

Yeah, and I think that, that feedback
from the audience is, obviously something

that you'll just see and feel while
you're actually up there and presenting.

Part of it is making sure that the, demo
and what you put together is not actually

confusing and as clear as possible and
taking any feedback notes from people

that you talk to afterwards, really
taking those conversations immediately

after the demo while you're at Finovate
and being able to actually incorporate

that and what you heard back from folks
in the audience and what they heard or

what more, maybe more importantly, what
they didn't hear from you into future

Fintech Founders

Event Session

Fintech Founders explores the Demo process at Finovate Spring. We focus in this video on feedback and how to refine presentations for the future. 