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From trial to reality: Meet the company working four days a week

From trial to reality: Meet the company working four days a week

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https://cdn.streamly.video/4_day_work_week_1180x560_4742ca69dc.jpg
PREVIEW
Future of WorkWork-life BalanceFlexible Working
Paul DavidPaul DavidCo-Founder & CEO at Literal Humans

Prior to launching Literal Humans, Paul worked as a freelance writer and content strategist for a number of different tech brands, including Contentstack, Submittable, TransferWise, and Toptal. He also helped build a previous agency from $500K ARR to $1.5MM ARR in under two years by providing high-quality content strategy + execution across a range of clients and building internal agency systems. Before his career in content marketing, he worked in education and nonprofit management in the US.

William Gadsby PeetWilliam Gadsby PeetCo-Founder & Chief Strategy Officer at Literal Humans

Former journalist turned digital marketeer. Co-Founder and Chief Strategy Officer of Literal Humans, a content and digital marketing agency that specialises in driving sustainable growth for mission-driven brands and nonprofits.

Description

Champions of the four day work week say it leads to increased productivity and employee satisfaction, and addresses issues like persistent absenteeism. In fact, the organisers of the largest ever trial of the four day week - which took place in the UK in 2022 - say 91% of companies who pilot the work model stick with it. One such company is marketing agency Literal Humans. Co-founders Paul David and William Gadsby Peet joined us in the Streamly Studio to share their experience of the trial and give their insights into how they'll keep working four days into the future.

Table Of Contents
Why they got involved
David and Gadsby Peet explain how they came to learn about the project and delve into the motivations behind their involvement. They share insights into their company and why the new model felt like a good fit.
Implementation of the new work model
David and Gadsby Peet outline the implementation the project in their agency and emphasise how they made decisions based on the company's work processes.
How the project was tracked
David discusses the tracking process, benefits, and emergency management strategies employed during the project implementation.
How the project lead to a higher productivity
David highlights the areas of increased productivity and the employees' effective organisation for a better work-life balance.
The benefits
David and Gadsby Peet share surprising impacts such as enhanced creativity and equity that were not initially anticipated.
Drawbacks
Gadsby Peet discusses the challenges faced during the implementation of the new work model and how they successfully educated clients about the strategic shift to a four-day workload, resulting in increased efficiency.
Is it easier for small companies?
Gadsby Peet asserts that the project's successful execution can be attributed to the advantage of being a small team.
How the future looks like
Gadsby Peet believes that as the company grows and expands into new markets, the future becomes more complex. However, this model represents a current trend and provides insights into the future of work.
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