Gen Z: Win over next-gen's banking decisions through AI

12 Apr 2022
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Gen Z: Win over next-gen's banking decisions through AI

12 Apr 2022
About the speaker
  • Xavier Gomez
    Xavier Gomez
    Co-Founder and COO at INVYO
    Xavier Gomez is founder and Chief Operating Officer of INVYO. In 2017, he founded INVYO, a SaaS company that uses machine learning and Natural Language Processing (NLP) to empower human intelligence with big data in Finance. He is regular columnist on BFM Business TV (french CNBC TV) about Fintech and Finance. According to Onalytica, he is one of top global fintech influencers in financial technologies. Before INVYO, Xavier worked for banks, in Credit Suisse, as Director, in different top management positions (wealth management and Investment banking) between London, Paris and Zurich, and in Pictet as global multi-asset portfolio manager. Xavier has a master's degree from ISC – Institut Supérieur du Commerce (Master Graduate School Management – Finance) in 2000. He holds a certification from the Massachusetts Institute of Technology (MIT) specialization Fintech (2016) and is a graduate of HEC Paris in Private Equity (Leadership Executive program in Private Equity in partnership with France Invest - French Association of Private Equity) in 2017.

Key takeaways

Gen Z's focus shifted to finance during the pandemic, particularly to digital asset investments.

Super-apps have begun to gain traction outside of Asia, however, there are still lingering doubts in European and US markets.

The "creator economy" is an emerging trend thanks to fintech influencers.

For neobanks, social media could be a highly effective tool for adapting to changing community demands.