How to choose the perfect theme for your event
How to choose the perfect theme for your event
17 Jan 2025
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PREVIEW
Description
The theme of an event sets the tone for the entire occasion, so it's essential to ensure it aligns seamlessly with your brand. Joe Mckeown, Marketing and Events Leader at MCI Planners LLC, sits down in the Streamly studio to share his expertise on the best way to theme an event.
Table Of Contents
The impact of a good theme
Mckeown shares his insight on the power of a good theme.
The fundamentals of a theme
Mckeown discusses what to consider when theming your event, and how content plays a role.
Balancing creativity and strategic goals
Mckeown talks about how to creatively deliver the event's strategic objectives.
Measuring branding success
Mckeown concludes with thoughts on how to measure branding success, bringing ROI and budget spend into the mix.
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