Researchers analyse a huge amount of data, some of which help them to clearly see certain trends. Yet much of the data can't be used as a forecast. Being able to see what is happening now does not mean researchers know what is going to happen next. Although, they can certainly generate hypotheses.

Pre-covid data is "irrelevant" now and is used as a benchmark for "normal" levels. So the surveys and data show how close we are getting back to that "normal" or not. During Covid, questions like, "How to get a job" and "What new skills are needed to change a job" became more popular. Therefore, how to feed information to those product teams became essential.