Post-pandemic changes in market research

31 Jan 2022
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Post-pandemic changes in market research

Post-pandemic changes in market research

31 Jan 2022

Key takeaways

With today's rapidly changing expectations, data recorded before the pandemic is no longer relevant.

The pandemic and the changes it ushered in caused the market research business to rethink its strategy.

Companies will be able to act more rapidly as a result of more continuous research, which is one of the keys to success in the post-pandemic world.