Psychological Barriers of Toilet to Tap in the Desert Southwest - No CE
Psychological Barriers of Toilet to Tap in the Desert Southwest - No CE

This panel will bring psychological expertise and answers to the question of how attitudes and perceptions are a barrier to adopting and using onsite water reuse technologies. Are there better phrases to use than “toilet to tap”? What are good methods to talk to regulatory agents about reuse technologies? How can we shift public opinion on “toilet to tap”? As development increases in the Southwest desert region while water resources become more sporadic and scarcer, it is essential that projects and policies implement water reuse technologies on a fast scale. Some novel projects that have broken regulatory and political barriers will be showcased to inform the market about real opportunities in markets that historically have not supported onsite water reuse. An overview of how to potentially apply these concepts to the LEED framework will be reviewed.