Associate Professor of Psychology at Central Queensland University. She received her PhD and Masters from Pennsylvania State University (USA) with advanced training in biostatistics. She has published more than 170 scientific articles and has authored 17 textbook chapters and edited a book about motivation of health behaviour. Her current focus is on social licensing and community engagement of industries, informed by the psychology of motivation and behaviour change. She aims to help communities, industries, and individuals change behaviour to be healthier and happier without relying on self-control