Sonic branding: Why every brand needs it today

Name: Sonic branding: Why every brand needs it today
Uploaded: 2024-01-05T10:16:23.385Z
Duration: 190.28
Description: All brands think about how they market themselves visually, but what about how they sound? In this episode of Make it Make Sense, Roscoe Williamson, Global Creative Strategy & Innovation Director at MassiveMusic & Songtradr, dives into sonic branding. Find out exactly what it is, why audio is important in the today's media landscape and the common pitfalls to look out for.

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Sonic branding: Why every brand needs it today

Audio Branding AI & ML

About the speaker

Roscoe WilliamsonGlobal Creative Strategy & Innovation Director at MassiveMusic & Songtradr