Start using psychology in your sustainability strategy now

Start using psychology in your sustainability strategy now

20 Mar 2025
0:00
0:00
|
0:00
https://cdn.streamly.video/Stolle_Psycology_In_Sustainability_thumbnail_17720a4c54.jpg
PREVIEW
Dennis StolleDennis StolleSenior Director of Applied Psychology at American Psychological AssociationDr. Dennis P. Stolle is the Senior Director of Applied Psychology for the American Psychological Association, where he oversees applied psychology initiatives, including climate and sustainability psychology. Dennis’ PhD is in Social & Personality Psychology, and he is also an attorney. He was previously a capital partner in one of the largest law firms in the US and president of a private consulting firm, where he applied psychological science and methods to advise corporate clients on high-stakes legal and business strategies, including environmental litigation and regulatory issues. Dennis has published and presented widely on the application of psychological science to solve real-world problems. He is frequently quoted by such news sources as CNN, Time Magazine, Fortune, The New York Times, The Washington Post, and many others. He also serves on the Steering Committee of the GeoHealth Section of the American Geophysical Union and the Executive Committee of ecoAmerica’s Climate for Health Leadership Circle.

Dr. Dennis P. Stolle is the Senior Director of Applied Psychology for the American Psychological Association, where he oversees applied psychology initiatives, including climate and sustainability psychology. Dennis’ PhD is in Social & Personality Psychology, and he is also an attorney. He was previously a capital partner in one of the largest law firms in the US and president of a private consulting firm, where he applied psychological science and methods to advise corporate clients on high-stakes legal and business strategies, including environmental litigation and regulatory issues. Dennis has published and presented widely on the application of psychological science to solve real-world problems. He is frequently quoted by such news sources as CNN, Time Magazine, Fortune, The New York Times, The Washington Post, and many others. He also serves on the Steering Committee of the GeoHealth Section of the American Geophysical Union and the Executive Committee of ecoAmerica’s Climate for Health Leadership Circle.

Description

Can businesses bridge the gap between knowledge and behaviour when operating sustainably? That might sound complicated, but understanding human behaviour can lead to more effective sustainability initiatives and practical strategies for communicating complex environmental concepts. In this video, psychology researcher Dennis P Stolle talks us through psychological concepts that can be used perfectly in your sustainability strategies–including a recipe to create messages that stick with your stakeholders.

Table Of Contents

Sustainability in psychological sciences
Stolle presents the idea of connection between human behaviour and sustainability.
Useful psychological principles
Learn the psychological principles you can utilise in your sustainability strategy.
Communicating with stakeholders
Get the recipe for successful and effective messages when communicating your plans.
Connecting science with business
See Stolle's opinion on how business and science should join efforts to address pressing issues.
What to expect in the future
Stolle gives us his perspective on how sustainability psychology will evolve.
0
Your cart