How hero products can help you reach the conscious consumer
11 Aug 2023
How hero products can help you reach the conscious consumer
11 Aug 2023
About the speaker
- Sara SimmondsChief Mentor at The Conscious InnovatorWelcoming Sara Simmonds Chief Mentor at The Conscious Innovator. Sara is an expert thought leader in conscious consumerism. Today the world doesn’t need more, Sara speaks to how to re-imagine your businesses for the new era of conscious consumerism. Having pioneered the world’s first 100% sustainable luxury jeans brand and been the recipient of Grazia Magazine’s award for impact entrepreneurship Sara has seen first-hand the challenges to transform all the products and services we make to be conscious and meaningful. Today Sara will share her expert roadmap that is enabling business owners globally to stop wasting time and be able to re-imagine their businesses so they can stay relevant and lead in a world that no longer wants more.
Key takeaways
Unique, innovative, and impactful products are essential in the conscious consumer market.
Identifying your unique power and creating a compelling brand story are some of the actions that help to find a hero product.
Unlocking your hero product potential can transform your operations to be both eco-friendly and profitable, enabling you to meet the needs of conscious consumers.