How to programme your content
How to programme your content
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Description
Good programming of event content is crucial to maximise attendee engagement and achieve event goals. Well-curated content captures interest, aligns with brand objectives, and delivers value to participants.
Kara Dickerson gives her insights on how best to programme your event content to keep attendees coming back year after year.
Table Of Contents
Aligning content with goals
Dickerson discusses the importance of aligning event content with specific goals and keeping event programming fresh and innovative.
Engaging your attendees
Dickerson highlights the importance of keeping the attendees energised and attentive
Programming for all attendees
Dickerson emphasises the importance of tailoring event content to different audience segments
The right speakers vs the right theme
Dickerson addresses the balance between selecting the right theme and compelling speakers for an event
Emerging trends to looks out for
Dickerson shares the best way to create events for the future.
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