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Meet the expert...

Michael Semer

Principal at Michael Semer Marketing Consulting

Michael Semer

CONTENT STRATEGY. DIRECTION. EXECUTION. INNOVATION.

I'm a proven "go-to guy,"​ in the words of one happy client (and I like them happy); a consulting content writer and strategist, branding expert, brainstorming facilitator, creative director, SEO expert and copywriter working effectively in all areas of integrated content marketing, with an R.O.I. focus and a contagious love of challenges, innovations and solutions.

As comfortable with parsing data for audience insights as building a content calendar, new business pitch or steering an N.B.D.B. concept into executional reality, I apply a deep-dive, roll-up-the-sleeves approach to delivering content that converts, innovative ideas and branding that builds business.

BROAD EXPERIENCE WITH CLIENTS LARGE & SMALL

Clients I've served have included Mitratech, Vendavo, EY, Crownpeak, SimpliGov, Sparkpost, Message Systems, Coca-Cola, McDonald's, GM, Microsoft, Ford, PepsiCo, Frito-Lay, Kraft, SC Johnson, Sara Lee, Unilever, Procter & Gamble, Discovery Networks and more.

Plus, I've worked for dozens of startups, SMEs, B2B brands and consultant/professional firms, with a deep understanding of their respective needs, audiences and channels.

AWARDS AND REWARDS

I'm multiple award winner, including Addys, One Show, Caddys, Reggies and others.

I'm also proven asset in business development via crafting superior RFP responses, directing creative teams, brainstorming and presentation, I've won tens of millions dollars' worth of new assignments and AOR relationships.

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