Creating a powerful personal brand through consistency and social media

Name: Creating a powerful personal brand through consistency and social media
Uploaded: 2025-02-11T10:12:17.043Z
Duration: 244.28
Description: In today's competitive landscape, a strong personal brand is essential for career success. Founder and President of The African American Marketing Association, Michelle Ngome, shares valuable insights on how to effectively build your personal brand and leverage social media to increase your visibility and establish yourself as a thought leader.

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Career Development Career Advice

Michelle NgomePresident at African American Marketing Association

Michelle Ngome has a 15-year marketing career that has allowed her to serve marketers, entrepreneurs, and executives. Currently, Michelle serves as the Outreach Director for Goldman Sachs 10,000 Small Businesses Houston, recruiting entrepreneurs for the small business program.In 2019, she founded the African-American Marketing Association, creating a nonprofit platform that empowers Black marketers all over the United States. The organization hosts the Marketing For the Culture podcast, Marketing For The Culture Summit, and each year publishes the 50 Black Marketers to Watch.Michelle is the recipient of the Diversity in Business award by the Houston Business Journal. In addition to being recognized by LinkedIn as 25 Inspiration Black Women in Marketing; LinkedIn's Rising Stars in the Marketing World; SIA's Diversity, Equity & Inclusion Influencer List, and Semrush's Top 100 Influencers in Content Marketing. In addition, she has contributed to AT&T, Ad Age, and Content Marketing World and has been quoted in The Wall Street Journal, Entrepreneur, and Forbes.

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Description

In today's competitive landscape, a strong personal brand is essential for career success.

Founder and President of The African American Marketing Association, Michelle Ngome, shares valuable insights on how to effectively build your personal brand and leverage social media to increase your visibility and establish yourself as a thought leader.

Table Of Contents

The power of a strog brand

Ngome explains the importance of consistency when building a personal brand.

First Steps

Ngome shares some of the actions you can take to start working on your personal brand.

The role of social media

Ngome emphasises why social media is essential for building a personal brand and how social channels can co-exist with an existing website.

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