Power Panel: Banking On Growth: Deposit Generation Growth Strategies & Marketing Tactics For Banks In 2024
Power Panel: Banking On Growth: Deposit Generation Growth Strategies & Marketing Tactics For Banks In 2024
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Description
Deposits are where the financial journey kicks off for consumers and banks alike. This is precisely what BaaS (Banking as a Service) offers to fintechs without a banking license but wish to provide a wallet-like experience to their users There is a transformation happening in how banks are maintaining and growing deposits; how can they respond to and survive this change? How should banks approach marketing and advertising to attract deposits? How can they compete in the digital space for deposits? How can they partner with fintechs to grow deposits in a challenging regulatory environment? How can banks maintain deposits when interest rates start to go down?
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