Top tips for maximising sales with better video content
Top tips for maximising sales with better video content
02 Feb 2023
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Description
Video is a vital component in any salesperson's arsenal, but in a post-COVID era where webcams are more off than on and virtual sales prevail, how can sales teams improve their video content and engage with their clients? Viveka von Rosen, Chief Visibility Officer and co-founder of Vengreso, walks us through her pocket-sized tips for building great video content, and the many opportunities that it holds.
Table Of Contents
Get comfortable on camera
Von Rosen talks us through how good lighting and good audio can transform your video into a great sales video.
Switch on your webcam
In order to build a impactful rapport with colleagues and clients, you must turn your camera on. Building confidence in front of the camera comes with practice.
Consider your positioning on camera
Von Rosen stresses the importance of positioning before recording in order to avoid 'play button nose'.
Avoid being flat on film
Find out how you can liven up your content and prevent falling flat on camera.
Add value to your video
Integrate the PVC method - personalised, add value, and call to action - into your video strategy. Von Rosen shines light on how to use the PVC method and how using social video in an out-of-office email can be a creative sales technique.
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