Top tips for maximising sales with better video content

Name: Top tips for maximising sales with better video content
Uploaded: 2023-02-03T10:59:13.301Z

02 Feb 2023

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PREVIEW

Content Creation Video

Viveka von RosenChief Visibility Officer at Vengreso

"Viveka von Rosen is Cofounder of Vengreso, the largest provider of full spectrum Modern Digital Sales transformation solutions. Known as the @LinkedInExpert, she's author of the best-selling ""LinkedIn Marketing: An Hour a Day"" AND ""101 Ways to Rock LinkedIn""

She's been named in Forbes (4 years running) as a top social media expert and is a regular contributor and has been featured in Forbes, Fast Company, BuzzFeed, Inc, CNN, Entrepreneur, Selling Power and the Social Media Examiner. Her mission is to help sales professionals and business owners master modern sales by creating more quality and qualified conversations using LinkedIn, Sales Nav and Social Video."

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Description

Video is a vital component in any salesperson's arsenal, but in a post-COVID era where webcams are more off than on and virtual sales prevail, how can sales teams improve their video content and engage with their clients? Viveka von Rosen, Chief Visibility Officer and co-founder of Vengreso, walks us through her pocket-sized tips for building great video content, and the many opportunities that it holds.

Table Of Contents

Get comfortable on camera

Von Rosen talks us through how good lighting and good audio can transform your video into a great sales video.

Switch on your webcam

In order to build a impactful rapport with colleagues and clients, you must turn your camera on. Building confidence in front of the camera comes with practice.

Consider your positioning on camera

Von Rosen stresses the importance of positioning before recording in order to avoid 'play button nose'.

Avoid being flat on film

Find out how you can liven up your content and prevent falling flat on camera.

Add value to your video

Integrate the PVC method - personalised, add value, and call to action - into your video strategy. Von Rosen shines light on how to use the PVC method and how using social video in an out-of-office email can be a creative sales technique.

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